Marketing Quotes - Page 4

Sometime I'm going to do an essay called 'The Virtues of Amateurism' for all of those people who wish they earned their living in the arts. The market kills more artistic people than anything else. It's a world of safety out there, for most people. They want safety, the magazines and manufacturers give them safety, give them homogeneity, give them the familiar and comfortable, don't challenge them.

You may forget the toys you buy and break, but you'll always remember the experiences and memories you create.

The smart business person sees an opportunity to generate referrals by collaborating with their competitors.

People buy for their reasons, not yours.

Stories of absurd events in life get my creative juices flowing and have so far given birth to some of my best ideas.

Great customer service is not just one part of your business, it should be in every part of your business!

Just because you work, doesn't mean you're working on the right thing.

The notion of carefully wrought bullshit involves, then, a certain innerstrain. Thoughtful attention to detail requires discipline and objectivity. It entails accepting standards and limitations that forbid the indulgence of impulse or whim. It is this selflessness that, in connection with bullshit, strikes us as inapposite. But in fact it is not out of the question at all. The realms of advertising and of public relations, and the nowadays closely related realm of politics, are replete with instances of bullshit so unmitigated that they can serve among the most indisputable and classic paradigms of the concept. And in these realms there are exquisitely sophisticated craftsmen who - with the help of advanced and demanding techniques of market research, of public opinion polling, of psychological testing, and so forth - dedicate themselves tirelessly to getting every word and image they produce exactly right.

Explore your own innermost thoughts to create content that will evoke deeply relatable emotions and passion in others.

Find another solution. That’s how you move toward success.

Focus your business on what you do best. Let everyone else worry about the rest.

Women who love themselves are threatening; but men who love real women, more so.

He is Your Customer, the Reason behind Your Customs.

You didn’t warn us about this, Readier,’ said Stowley resentfully.Gilt waved his hands. ‘We must speculate to accumulate!’ he said. ‘The Post Office? Trickery and sleight of hand. Oh, von Lipwig is an ideas man, but that’s all he is. He’s made a splash, but he’s not got the stamina for the long haul. Yet as it turns out he will do us a favour. Perhaps we have been . . . a little smug, a little lax, but we have learned our lesson! Spurred by the competition we are investing several hundred thousand dollars—’‘Several hundred?’ said Greenyham.Gilt waved him into silence, and continued: ‘—several hundred thousand dollars in a challenging, relevant and exciting systemic overhaul of our entire organization, focusing on our core competencies while maintaining full and listening co-operation with the communities we are proud to serve. We fully realize that our energetic attempts to mobilize the flawed infrastructure we inherited have been less than totally satisfactory, and hope and trust that our valued and loyal customers will bear with us in the coming months as we interact synergistically with change management in our striving for excellence. That is our mission.’An awed silence followed.

As soon as we open our eyes in the morning, what we want most is to matter, to live a life and to do a work that has meaning. We have evolved to feel this way. Man's first thought was 'I AM'.

Sell the results, not the nuts and bolts.

The mere observation that something is popular, or even that it became so rapidly, is not sufficient to establish that it spread in a manner that resembles a virus. Popularity on the internet is driven by the size of the largest broadcast. Digital blockbusters are not about a million one-to-one moments as much as they are about a few one-to-one-million moments.

To create growth in business, you must control your branding, marketing, and lead generation.

As an observer of human nature, let's just face the facts: stupid stuff sells, and often the more stupid and silly it is, the better it sells.

The rise of feminist underpants is a weird twist on Karl Marx's theory of commodity fetishism, wherein consumer products once divorced from inherent use value are imbued with all sorts of meaning. To brand something as feminist doesn't involve ideology, or labor, or policy, or specific actions or processes. It's just a matter of saying, 'This is feminist because we say it is.

Make it so obvious even a computer couldn't be confused.

Partially undermining the manufacturer's ability to assert that its work constituted a meaningful contribution to mankind was the frivolous way in which it went about marketing its products. Grief was the only rational response to the news that an employee had spent three months devising a supermarket promotion based on an offer of free stickers of cartoon characters called the Fimbles. Why had the grown-ups so churlishly abdicated their responsibilities? Were there not more important ambitions to be met before Death showed himself on the horizon in his hooded black cloak, his scythe slung over his shoulder?

In the innovation age customer experience is key. Your impression defines their expression

Selling is a sacred trust between buyer and seller.

Many business people end up being relationship rich, and referral poor.

Marketing used to be about advertising, and advertising is expensive. Today, marketing is about engaging with the tribe and delivering products and services with stories that spread.

If the New Marketing can be characterized by just one idea, it's this: Ideas that spread through groups of people are far more powerful than ideas delivered at an individual.Social change, education, new-product launches, religious movements... it doesn't matter, the story is the same. Movements are at the heart of change and growth. A movement - an idea that spreads with passion through a community and leads to change - is far more powerful than any advertisement ever could be.As you consider what to do next, you're faced with a difficult choice. It's difficult because it represents giving up something you may be quite comfortable with, and it's difficult because it requires an all-or-nothing commitment.

The viral marketing seeds have already been sown and you can come along with me on this journey...

Networking isn't how many people you know, it's how many people know you.

Sadly, the signals that allow men and women to find the partners who most please them are scrambled by the sexual insecurity initiated by beauty thinking. A woman who is self-conscious can't relax to let her sensuality come into play. If she is hungry she will be tense. If she is "done up" she will be on the alert for her reflection in his eyes. If she is ashamed of her body, its movement will be stilled. If she does not feel entitled to claim attention, she will not demand that airspace to shine in. If his field of vision has been boxed in by "beauty"--a box continually shrinking--he simply will not see her, his real love, standing right before him.

It’s never been easier for audiences to skip, filter, or avoid advertising, so the best ideas are the ones that respect that the audience needs to get something out of the work; it should inspire, satisfy, or motivate them. You can’t just bombard people with messages anymore.

Every church has a marketing plan! The only difference is that some are better than others! When I think of marketing I think of building a relationship with those within reach of your ministry who know nothing about your church or are disconnected from your people.

Using your talent, hobby or profession in a way that makes you contribute with something good to this world is truly the way to go.

Marketing shouldn't feel like marketing. It should feel like a story.

We sometimes try to impress people we just met by not trying to impress them.

This book is all about helping you get your name and message automatically posted online by others.

There really is power in numbers. In today’s society one has to understand the true power of word of mouth. It’s true that the new tastemakers are us.

Difference between TV and the internet was how far you sat from the screen. TV was an 8 foot activity, and you were a consumer. The internet was a 16 inch activity, and you participated. I think the sitting down thing is similar. You're not going to buy an armoir while standing on the subway.

What's important to remember is that every customer interaction should be treated like a first impression. Until your on-demand customer becomes a loyal follower, he's probably already forgotten what his last touch was, so you'd better wow him or her this time. Don't skimp and don't cut corners when it comes to the external touches your brand makes. From experience I can tell you that you'll pay a much bigger price in customer retention if you go cheap when it comes to customer outreach and service.

How to "change the world" in two words: S.T.A.R.T. N.O.W.1. START - Serve. Thank. Ask. Receive. Trust.2. NOW - No Opportunity Wasted

Key to success is to get connected with more number of users. Digital marketing is the only media to achieve same in less time

My name had become a brand. (I have mixed emotions about that part of our (Christian media) industry, for sure.)

Teaching mathematics, like teaching any art, requires the ability to inspire the student. Inspiration requires marketing, and marketing requires stirring communication.

Entrepreneurs don’t ask for permission. They act per a mission.

The Best Marketing Is Education!

Gut check. Is your current fear a stumbling block or a stepping stone?

How much value do you want to get out of life? You get out what you put in. Approach your life with intent, courage, faith and hard work, and you’ll reap the beautiful value those sacrifices provide. That’s the way our strange world works.

92% of respondents reported that a positive recommendation from a friend,family member, or someone they trust is the biggest influence on whether they buy a product or service.

Content sparks our connections with others, our own selves, and the world. What we decide to share is a powerful expression of where we stand and where we want to go. An essential part of the human spirit, this constant information sharing is what ultimately builds the bridges between us. Every image, text, sound, or video that you have released into the world carries a part of you that others can relate to. If actions reveal our priorities, the content we share explains them.

I purposely used a pretty cocky, abrasive writing style in Sex and Crime, to stir up some drama. My confrontational style quickly became the talk of the scene. Some of the things I wrote were so inflammatory, people had to vent about it on online forums. So suddenly everyone in the scene was talking about Sex and Crime, just as I had hoped. I enjoyed playing the role of agitator, and people from competing hacking crews didn't even realize that the more they bitched about the things I wrote, the more credibility and notoriety they were adding to my scene mag. Thanks to all the positive as well as negative feedback I was getting, the things I wrote actually mattered. Suddenly I was the most important opinion maker in the scene.

It is only an opportunity if you respond to the opportunity.

The selling of food matters as much as the food itself… if not more.

As soon as a woman's primary social value could no longer be defined as the attainment of virtuous domesticity, the beauty myth redefined it as the attainment of virtuous beauty. It did so to substitute both a new consumer imperative and a new justification for economic unfairness in the workplace where the old ones had lost their hold over newly liberated women.

The first step in persuasion is to entice your target to imagine doing the thing you want them to do.

Sharing the same exact content, message or advertisements over and over again only showcases your limited content and a serious lack of depth in your message.

Marketers and executives are very different from the average consumer, so your instincts may mislead you.

What are other women really thinking, feeling, experiencing, when they slip away from the gaze and culture of men?

What you say is not as important as who you are when you're saying it.

Dreams are less influential than actions and actions are less influential than results.

FIND YOUR WEIRDFinding your weird is a lot like finding your voice. Although, your voice is more about your passion, your story, your way of communicating with the world.Your weird is that thing you do that people would miss if you were gone.Your weird is the thing that keeps your followers following you.Your weird puts a smile on a face or an idea in a mind or money in your pocket.Your weird is how we remember you.What's your weird?If you don't know, ask someone. Ask lots of people!When you embrace your weird, you love your life, share your story, meet new people, experience great things, freak yourself out, live on purpose, "save the whales," enjoy the moment.Find your weird.But first, breathe.