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Once you’ve identified people who can be both mentors and sponsors, you need to make contact. Don’t hesitate to introduce yourself to a potential ally at an event or in the elevator and say you admire her work. If the person is spearheading a committee or drive, volunteer to be on it. You can also request an informational interview. You could say something such as “I’ve heard so much about your work [or latest venture] and would love to know more about it.
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