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Only move forward with creating a product that will be “above the bar.

Brian Lawley
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After the launch phase, your product is old news. Take advantage of the opportunity to generate interest when your product is new.
Brian Lawley
Not having a specified launch plan and process is one of the biggest pitfalls in the technology market.
Brian Lawley
Don't focus all your time and effort on creating the templates & perfecting the documents. Answering key product questions is more critical.
Brian Lawley
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